About this service
WhatsApp is the channel Thai customers actually open. Email open rates in Thailand sit at 12-18%; WhatsApp messages get read at 95%+ within an hour. Most Thai businesses still try to nurture leads by email and wonder why nothing converts.
Signs your WhatsApp marketing is broken (or missing)
- No WhatsApp Business account — you're still using personal WhatsApp for customers
- No broadcast list — you can't message your past customers as a group
- No catalog set up — buyers can't browse your products inside the chat
- No chatbot for FAQs — you answer the same 10 questions manually every day
- Single staff handling all messages — bottleneck, slow response, lost leads
- No labels / no CRM integration — every conversation starts from scratch
- Email-only lead nurture — your "drip campaign" goes to spam in Thailand
How weak WhatsApp marketing impacts you
WhatsApp is one channel inside our digital marketing suite. It pairs with email marketing for cross-border audiences and social media engagement for top-of-funnel discovery.
- You're invisible on the channel your customers prefer — 50M+ Thai WhatsApp users (plus 54M LINE users) check it constantly; email gets opened weekly at best
- Slow first response loses leads — Thai buyers expect a reply in under an hour; an overnight email response means a lost sale
- Can't re-engage past customers — without broadcast lists, repeat-purchase nurture is impossible
- No automation = no scale — every inbound is a manual conversation
- Mixing personal + business — your team's personal phones carry your business reputation
What we deliver
- WhatsApp Business API setup — verified business account, green tick, branded profile
- Broadcast lists — segmented by buying stage, last purchase, region
- Chatbot flows — FAQ answers, product browse, appointment booking — all automated
- Catalog setup — your full product/service list browsable inside WhatsApp
- Auto-response rules — keep response time under 5 minutes even outside business hours
- CRM integration — every conversation syncs to your customer database
- LINE integration — same setup mirrored to LINE for the half of Thailand that prefers it
Related services
This service is one piece of our full digital marketing services lineup. It works best alongside:
- the integrated digital marketing programme — WhatsApp slots into
- email marketing — covers the leads who prefer email
- social media engagement — drives WhatsApp opt-ins
Not sure which combination fits? Get a free audit and we will recommend the smallest engagement that hits your goal.