About this service
Google Maps is its own SEO discipline. Different ranking factors than organic, different competitive landscape, different conversion path. For most local Thai businesses, Map Pack visibility drives more revenue than the rest of your SEO combined.
Signs your Google Maps SEO is broken
- Not in Map Pack for "google maps seo near me" or "google maps seo your city"
- GBP categories wrong — you're listed as "Marketing Agency" when "Digital Marketing Service" would rank
- NAP inconsistency — your name/address/phone differs across Google, Facebook, Yelp, Wongnai
- No GBP posts — every week without a post, Google deprioritises you
- Under 20 reviews — Map Pack ranking correlates almost directly with review count
- Slow review response — competitors reply within 24h, you reply never
- Photos under 10 — Google wants 30+ photos per profile minimum
- No service-area pages for nearby zones (e.g., a Pattaya restaurant with no Jomtien / Naklua coverage)
- Wrong service area — listed for Pattaya only when you also serve Sriracha and Bang Saen
- Spam from competitors — fake negative reviews, suggested edits flagging you as closed
How weak Maps SEO impacts you
Maps SEO is the local face of the SEO programme. Its foundation is your Google Business Profile, and for SMBs it works hand-in-hand with SEO for small business.
- Walk-in traffic dries up — 60%+ of "near me" searches end in same-day visits to whoever is in Map Pack
- Lost calls and direction requests — every Map Pack appearance is a free phone call or driving direction
- No competitive moat — Map Pack rankings are sticky; once you own them, competitors struggle to displace you
- Higher Google Ads costs — without Maps presence, your local ads cost more per click
What we deliver
- GBP audit + rebuild — categories, attributes, services, products, hours, photos, posts
- NAP citation audit — fix inconsistencies across 50+ Thai and international directories
- Review-acquisition system — automated post-service review request via WhatsApp / LINE
- Review response SOP — every review responded to within 24 hours, both positive and negative
- Service area pages — local landing pages for every neighborhood you actually serve
- Local link building — backlinks from Thai-relevant local sites (chambers, regional news, tourism boards)
- Local schema — LocalBusiness + GeoCoordinates + areaServed on every page
- Monthly Map Pack tracking — rankings for every "near me" variation across your service area
- Spam defense — monitoring + reporting fake reviews and bad suggested edits
Related services
This service is one piece of our full digital marketing services lineup. It works best alongside:
- Google Business Profile optimisation — is the foundation for Map Pack rankings
- SEO for small business — is the most common pairing
- the broader SEO programme — captures searches that aren't Map Pack
Not sure which combination fits? Get a free audit and we will recommend the smallest engagement that hits your goal.