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Paid media, messaging and lifecycle programs.

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Human-written copy, video flyers and on-brand graphics.

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Tier 1 cities — full list of 77 provinces below

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Thai-led team

SEO for Hotels — Specialist SEO for Thai hospitality. Win bookings without paying 18% commission.

SEO for hotels — book direct, beat OTAs

Specialist SEO for Thai hospitality. Win bookings without paying 18% commission.

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Our SEO guarantee

No results in 6 months? Money back — no questions asked.

We won't promise you a #1 ranking — no honest SEO firm can. What we will do is stand behind the work: if your SEO sees no meaningful results after six months, we refund you. No questions asked. Read the guarantee terms.

About this service

Thai hotels lose 15-25% of every direct booking to OTA commissions because they can't compete with Booking.com and Agoda on search. Hotel SEO is about flipping that ratio — building direct-booking pages that outrank the OTAs for your own brand and your niche queries.

Signs your hotel SEO is failing

  • OTAs rank #1-3 for your own hotel name searches — you're not even #1 for "{hotel name} Bangkok"
  • No direct-booking landing page that competes with the OTA listing
  • No hotel schema markup (Hotel, LodgingBusiness, AggregateRating, Offers)
  • No neighborhood / area pages — you have one hotel page; competitors have 50
  • No Google Maps listing or one that's incomplete
  • Booking widget below the fold on mobile — buyers can't even see it
  • No competitor analysis — you don't know what searches you're missing
  • Direct booking rate under 25% — anything below this means OTAs are eating your margin

How weak hotel SEO impacts you

FAQ

Frequently asked questions

Common questions about our SEO for hotels service.

Can I really beat Booking.com on search results?

Not on every query, but on the queries that matter: branded searches, location-specific 'official site' searches, and long-tail combinations OTAs don't deeply optimize. The goal is to capture the booking intent the OTA paid Google to send you anyway — see how Thai hotels win direct bookings vs Booking.com and Agoda.

How long until direct bookings increase?

Improvements start within 2-3 months, meaningful direct-booking percentage shifts within 6-9 months. Capturing branded search is faster than building authority for category-level queries.

Do you work with hotels of all sizes?

From 8-room boutique guesthouses to 300-room resort properties. The strategy differs (boutiques rely more on niche content and reviews; large resorts compete more on local-pack and brand authority) but the work is structurally similar.

Can you write hotel content in Thai for local guests?

Yes. Native Thai writers produce Thai-language pages targeting Thai domestic travelers — a sizeable and growing market often underserved by hotels focused on Western tourists.

What you get

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