Tier 1 vs Tier 2 backlinks: what is the difference, and do you need both?
Tier 1 links point at your site. Tier 2 links point at your Tier 1 links. Here is why that layering exists, what each tier does, and when both are worth it.
SEO & Backlinks
Rank on Google with technical SEO and manual backlinks.
Digital Marketing
Paid media, messaging and lifecycle programs.
Content & Design
Human-written copy, video flyers and on-brand graphics.
Web Development
Custom WordPress, e-commerce, plugins and server work.
By Industry
Vertical playbooks for hotels, real estate, SMEs and B2B.
Locations
Tier 1 cities — full list of 77 provinces below
Thai-led team
Link building strategy, what kinds of links work, and what's wasted budget.
6 posts
Tier 1 links point at your site. Tier 2 links point at your Tier 1 links. Here is why that layering exists, what each tier does, and when both are worth it.
A backlink is just a link from another website to yours — but to Google it is a vote of confidence. Here is how they work, which kinds help, and which kinds get you penalised.
Free link building works — it just trades money for time and only gets you so far. Here is what works, what to avoid, and where free runs out.
Dofollow links pass ranking value; nofollow links usually do not. So are nofollow links useless? No — and assuming so is a common mistake.
We sell ฿700 backlink packages and we also sell ฿24,500/month SEO retainers. Here's the honest math on which is right for which kind of site — and why most cheap backlink purchases waste money.
Domain Rating is meaningless without context. Here's what's actually realistic by industry and city for Thai businesses — and which DR numbers are vanity metric territory.