E-commerce is where digital marketing meets revenue. Most Thai online stores leak money at three points: the product page, the checkout flow, and the post-purchase nurture. Fix all three and revenue typically lifts 30-50%.
Signs your e-commerce store is leaking money
Cart abandonment over 70%
industry benchmark is 65-69%; you're worse
Slow checkout
more than 3 steps, or more than 60 seconds total
Missing Thai payment options
no PromptPay, no TrueMoney, no SCB Easy QR
No mobile checkout flow
your responsive design breaks at the payment step
No abandoned cart emails
leaving 20-30% recoverable revenue on the table
Product images are 5MB each
pages take 8 seconds to load
No related products
average order value is single-item only
No reviews or ratings
buyers default to OTAs/marketplaces instead of your store
Inventory not synced
selling items you don't have, then disappointing customers
How a leaking store impacts your business
E-commerce sits on the WordPress development base. We build Thai-specific payment plugins (PromptPay, TrueMoney) and harden the store with server configuration for traffic spikes.
Wasted ad spend
driving traffic to a broken funnel means paying for clicks that never convert
Lower AOV
without upsells and related products, every order is single-item
Customer service overload
most "where's my order?" calls come from store UX gaps
Lost mobile market
70%+ of Thai e-commerce traffic is mobile; if mobile doesn't work, neither does your business
What we deliver
Platform setup
WooCommerce, Shopify, or custom — chosen for your scale and product type. See past e-commerce builds in our portfolio.
Thai payment gateway integration
PromptPay, TrueMoney, Omise, SCB Easy QR, KBank QR, plus cards
Checkout optimisation
1-page checkout, address autocomplete, payment-first flow
Mobile-first cart flow
designed for 375px Android (Thailand's dominant device class)
Abandoned cart recovery
3-email sequence + WhatsApp nudge for 20-30% recovery rate
Product page rebuild
better imagery, lazy loading, reviews, related products, social proof
Shipping integration
Kerry, Flash, J&T, Thailand Post, plus Shopee/Lazada-style same-day options
Analytics + funnel tracking
see exactly where buyers drop off
Related services
This service is one piece of our full digital marketing services lineup. It works best alongside:
- WordPress development — is the platform we usually build on
- custom plugin development — adds Thai payment gateways and shipping
- server configuration — handles the traffic spikes of a working store
Not sure which combination fits? Get a free audit and we will recommend the smallest engagement that hits your goal.
E-commerce Development in Maha Sarakham
Maha Sarakham is a northeast Thailand province, population approximately 944,000. Search competition is lower than Bangkok or Chiang Mai — the budget gap between rank 5 and rank 1 is smaller, and rankings stick longer because fewer competitors invest in Maha Sarakham-specific pages.
How we work here
Our team is in Pattaya. For Maha Sarakham we run a mixed remote + travel model:
- Weekly check-ins by WhatsApp or LINE
- Monthly reports against agreed KPIs
- Travel to Maha Sarakham for kickoff or quarterly review