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Sanjeev — Developer

By Backlink Hut Backlink Hut · Pattaya, Thailand · since 2021

Sanjeev owns development at Backlink Hut, custom WordPress plugins, WooCommerce builds, multisite architecture, performance optimisation, security hardening. He built the backlinkhut-core plugin (the one running this website) and previously built the CY Financial Solution plugin plus dozens of custom WordPress projects across India and Thailand.

TL;DR: Developer. Builds and maintains the in-house tools (this plugin, our rank-tracker, link-monitoring) plus all client WordPress and custom-app builds.

Background

Sanjeev started in PHP development a decade ago, moved into WordPress custom-plugin work specifically because the platform’s hook-and-filter architecture rewards developers who actually read core code rather than reach for off-the-shelf plugin stacks. By the time he joined Backlink Hut he’d shipped enterprise WooCommerce builds for retailers, multilingual platforms for tourism operators, and a financial-services dashboard for CY Financial that handled portfolio management and reporting at scale.

What Sanjeev leads

  • Custom plugin development, CPT, taxonomy, REST-API extensions, admin-UI, blocks, shortcodes. Site-specific plugins built ground-up rather than chained off-the-shelf.
  • WooCommerce builds, multi-currency, multilingual product catalogues, Thai-domestic payment integration (2C2P, Omise, KBank, SCB, TrueMoney, Rabbit LinePay).
  • Multisite architecture, multi-brand or multi-region site networks where shared infrastructure makes sense.
  • Performance optimisation, Core Web Vitals targets, lazy-loading, CDN integration (Cloudflare / BunnyCDN), query optimisation, critical CSS.
  • Security hardening, Wordfence / Sucuri configuration, login protection, comment-spam protection, file-permission audits, regular security review.
  • Booking system integration. Cloudbeds, Mews, Channel Manager APIs for hospitality clients.

Speak with Sanjeev

If your engagement is web development or custom plugin work — anything above $5,000 build-cost. You’ll be on a technical scoping call with Sanjeev directly during week 1. He scopes builds himself and signs off on architecture decisions before any code gets written.

Connect

  • Email: via contact@backlinkhut.com
  • GitHub: available on request after engagement starts
  • Office: 49/41 Phatthaya Tai 12 Alley, Pattaya

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Related

Development engagements Sanjeev has led: Custom WordPress builds and migrations across Pattaya hotel, Koh Samui wedding resort, and Chiang Mai co-working space. Stack detail: WordPress development services.