E-Commerce Website Development
Most agencies push Shopify because of recurring commission. We will build you on Shopify if it is genuinely the right tool — and we will tell you straight when WooCommerce or BigCommerce is better instead. Here is the honest breakdown.
When to choose WooCommerce vs Shopify
Choose WooCommerce when you want full ownership of your data and code, you are running 50-5,000 products, you need custom functionality (industry-specific workflows, complex pricing rules, region-specific compliance), or you are already on WordPress for content. Total cost is typically lower at scale; setup cost is higher.
Choose Shopify when you want a hands-off platform that “just works”, you do not need custom functionality beyond what apps provide, your team is non-technical, or you are doing $10K+/month in revenue and value not having to maintain anything. Setup is faster; recurring fees and transaction fees compound at scale.
Choose BigCommerce when you have 1,000+ SKUs, complex catalogue rules, B2B-style pricing tiers, and want a more enterprise-grade SaaS than Shopify. Smaller ecosystem; better technical foundation for large catalogues.
We have built on all three. The platform decision should follow your actual needs, not our convenience.
What we build into every store
- Catalogue setup — products, categories, attributes, variations, inventory tracking
- Checkout optimisation — single-page checkout, guest checkout, address autofill, mobile-optimised flow
- Payment gateway integration — Stripe, PayPal, plus Thai-specific gateways (see below)
- Shipping configuration — zone-based rates, calculated shipping, free-shipping thresholds, multi-currency where needed
- Tax setup — Thailand VAT, international VAT/GST handling, tax-inclusive vs tax-exclusive pricing
- Order management workflows — admin notifications, customer notifications via email and WhatsApp, status update flows
- Abandoned cart recovery — automated email and WhatsApp sequences for visitors who left a cart
- Product schema markup — Product, Offer, AggregateRating JSON-LD for Google Shopping eligibility
- Performance baseline — Lighthouse score 90+ on mobile, sub-1-second LCP, image optimisation built in
- Analytics — GA4 e-commerce tracking, Google Search Console, conversion tracking for paid ads
Payment gateways for Thailand
For stores serving Thai customers we recommend stacking multiple gateways. Stripe alone misses local payment preferences. Our default Thai stack:
- Stripe — international cards, Apple Pay, Google Pay
- Omise — Thai cards, internet banking, TrueMoney, Rabbit LINE Pay
- 2C2P — alternative for cards + Thai e-wallets, often lower fees for high volume
- PromptPay QR — bank-to-bank instant transfer, near-zero fees, very popular with Thai customers
- PayPal — international customers who prefer it
For India / Southeast Asia we add Razorpay or Xendit as appropriate.
Performance and SEO for e-commerce
Most e-commerce sites are slow because they are carrying years of plugin debris and unoptimised images. We bake in: server-side caching at the page and object level, image lazy-loading + AVIF / WebP conversion, code splitting, Cloudflare in front, and a CDN for product images. Full SEO setup per the SEO checklist — Product schema, Category page schema, Breadcrumbs, FAQ on product pages where relevant.
Result: e-commerce sites that load in under 1 second on mobile and rank for product-specific search queries naturally.
Pricing
- Standard WooCommerce store (50-200 products, 1 payment gateway, basic shipping) — $4,000-8,000
- Larger WooCommerce store (500+ products, multi-gateway, multi-currency) — $8,000-15,000
- Shopify build — $2,000-5,000 (faster setup; less code)
- Custom mini-cart inside our plugin (for digital services or small product counts) — $1,500-3,000
- Migration from Shopify to WooCommerce (or vice versa) — $2,500-6,000 depending on catalogue size
- Monthly e-commerce support / optimisation — $300-800/month
E-commerce development FAQ
WooCommerce vs Shopify? WooCommerce for ownership + customisation + lower long-term cost. Shopify for speed + hands-off + less technical team. Both can scale.
How much does an e-commerce website cost? $2,000-15,000 for a serious store. Below $2K you are buying a template setup; above $15K usually means enterprise scale or custom integrations.
Can WooCommerce handle 1,000+ products? Yes — with proper hosting, caching, and optimisation. WooCommerce can handle 5,000+ SKU catalogues with proper architecture — we scope upfront for the right tier. Performance comes from infrastructure, not platform choice alone.
Best payment gateway for Thailand? Stack multiple — Stripe + Omise + PromptPay QR covers 95% of Thai payment preferences.